Get ready: Prime Video Ads will be available in more countries in 2025
News: Amazon
Amazon Prime Video Ads expands from 2025
Amazon is planning to expand Prime Video Ads to other fast-growing markets.
Next year, advertising options will be created for Brazil, India, Japan, the Netherlands and New Zealand.
In January of this year, Prime Video Ads were launched in Australia, Austria, Canada, France, Germany, Italy, Mexico, Spain, the UK and the USA.
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News: E-Commerce
Temu: Ban in one country, expansion in another
Temu is facing a ban on its e-commerce app in Indonesia and is therefore focussing on expanding into other countries.
The Indonesian government has banned the e-commerce app Temu to protect local businesses and ensure fair trade practices.
Temu’s response: The e-commerce giant announces its market entry in Vietnam, expanding its presence in Asia.
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News: AI in Online Retail
Amazon Bedrock: Customised chatbots with AI power
Amazon Bedrock makes it possible to use pre-trained Foundation Models (FMs) to create multimodal chatbots customised to specific data sets.
Bedrock uses FMs to adapt chatbots to specific needs and industries faster and more efficiently.
This offers brands the opportunity to optimise interactive and data-driven customer experiences.