Remazing strengthens management team and drives international expansion

After four years as a partner of the company, Filip Egert has been appointed Managing Director at Remazing. As the third Managing Director, he strengthens the company’s management team, which previously consisted only of founders Hannes Detjen and Emil Beck. Since November 2017, Egert and his teams have been primarily responsible for advising leading brands on hybrid marketplace setups on Amazon. As an expert in Amazon Advertising and DSP, he will continue to focus on strategic growth areas within the Amazon ecosystem in the future and will be responsible for business development as well as overseeing Remazing’s development in the UK. 

“I am honored to be appointed as one of the Managing Directors of Remazing, as it is the result of our joint efforts of building the company over the past years. Since I became part of Remazing, we have grown as a team from six to over 70 employees. I look forward to the future of our company with an increasingly international reach as well as a stronger focus on our software tool Remdash.“

– Filip Egert, Managing Director

Additionally, Sören Jeßen has joined Remazing’s senior management team as of November 15, 2021. In his role as Head of Operations, the experienced agency manager will primarily be responsible for optimizing internal processes as the company is preparing to further scale its business internationally. After holding positions at OTTO, Gruner + Jahr and Tresmo, among others, Jeßen worked for Jung von Matt SPORTS for several years. Most recently, he served as Director Strategy Consulting at the sports-industry focused subsidiary of one of Germany’s leading advertising agency networks. The marketing expert also passes on his knowledge to students as a Lecturer at the International School of Management (ISM).

“After several years in the sports marketing and creative industry, I am very excited to have joined Remazing. The company’s development of having grown to being one of the leading international players in the industry with a strong internal culture in just a few years impresses me a lot. I look forward to helping shape Remazing’s future in my new role.”

– Sören Jeßen, Head of Operations

Remazing has been on a strong growth trajectory since its foundation in summer 2016. In addition to appointing a third Managing Director and strengthening the senior management team at the Hamburg headquarters, first offices outside Germany were opened in London, Turin and Paris this year. Moreover, a location in Barcelona is currently being established for the further development of the Spanish market. This step underlines the global ambitions of Remazing, which has already been active in the most important EU markets as well as in the US in recent years with its international team operating out of Hamburg, serving customers from Germany and abroad.

Remazing was also awarded various industry prizes for the first time this year: In May 2021, the company was named “Best Agency” in Germany at the E-Commerce Germany Awards. In October 2021, after selection by a jury of renowned e-commerce experts, Remazing won the Best Retail Cases Award in the “Best Retail Technology” category for its Amazon-specific software tool Remdash.

“After five years of organic growth and developing our own software solution without investors, we are at a point with Remazing where we want to evolve strategically and geographically and reach the next level as a company. With Filip Egert as an additional Managing Director and Sören Jeßen as Head of Operations, we can now push our international focus full steam ahead and start the next chapter in our company’s history.“

– Hannes Detjen, Managing Director